At Analyx^®, we make sense of data!

Predictive analytics | Customer Intelligence
Management Information Systems

We support leading European and US clients in understanding their customers & markets better.

• Predict risk-free how customers will react to new products and prices using Virtual Test Markets
  
• Target your marketing efforts instead of wasting campaign budgets using Microsegmentation Analytics
• Make optimal location selection decisions and benchmark your stores fairly using Geo-Analytics
• Understand switching and churn behaviour of your customers and derive targeted measures
  
• Turn the collective intelligence of your employees into accurate forecasts using our Electronic Prediction Market solution CrowdWorx
  

We develop customized Management Information Systems (MIS) for clients who prefer insights over reports.

The vast experience of our team in consulting and marketing research for various industries combined with superior methodological know-how enables us to see directions where others see only datasets…