FMCG | DEMAND PLANNING improvement for consumer goods via Social Forecasting

For our client, a manufacturer of fast-moving consumer goods (FMCG) with operations across the world and thousands of SKUs, accurate demand forecasts are a key element in the production scheduling process for its global supply chain.

Using social forecasting, we increased forecasting accuracy for key SKUs by 15 percentage points achieving significant EBIT improvements for the client...